Why It Matters

Branding with soul. Strategy with roots.

Because clarity, confidence, and connection are the real cornerstones of a brand that lasts.

Two people sitting at a table, browsing a website on a laptop in a brightly lit room with large windows.

Nest+Branch is a creative studio for purpose-led founders, small business owners, and personal brands who are done blending in. We specialize in emotionally intelligent brand strategy, soulful storytelling, and strategic websites that look good and work hard behind the scenes.

This is branding that feels like home—and grows like wildflowers.

Why We Exist

Our Mission

To help creative entrepreneurs build aligned, resilient brands rooted in clarity—so you can grow with intention, connection, and confidence.

Our Clients

We work with late bloomers, soft hustlers, and quietly ambitious creatives who are ready to grow a brand that reflects the truth of who they are—not just what they sell.

  • Close-up of pink echinacea flowers with orange centers.

    Rooted in Strategy

    Every brand starts with deep discovery and alignment. No guesswork.

  • Field of orange and pink wildflowers under a cloudy sky.

    Emotionally Intelligent Branding

    We design for connection, not performance pressure.

  • Close-up of pink echinacea (coneflower) blooms with green background.

    A Human Touch

    Real conversations. Real insight. Real transformation.

  • Field of wildflowers with pink, purple, and orange blooms under a cloudy sky.

    Sustainable Growth

    You’ll walk away with systems, tools, and confidence—not just a logo.

The Root → Build → Grow Framework

  • Illustration featuring an outstretched hand planting a sprouting seedling with roots in soil, surrounded by stars. The word "ROOT" is at the top. Below, text reads: "Plant your foundations deep. Anchor in truth. Let everything real take root first." Decorative border frames the image.

    Root

    Clarify your values, voice, vision, and dream audience.

  • Illustrated card with text "BUILD" at the top. Below are two hands holding a nest with a sprouting plant. Decorative stars and leaves surround the illustration. Text at the bottom reads, "Shape the story. Design the structure. Bring the vision into form with intention."

    Build

    Create your brand identity and online presence with soul and strategy.

  • Illustration of a plant with roots and leaves surrounded by stars and the word 'GROW' in large text at the top. Below, the text reads 'Expand with soul. Reach for the light. Grow wild, real and free.' The design features an orange color scheme with a decorative border.

    Grow

    Launch confidently with systems, support, and brand-aligned marketing guidance.

Smiling person with long hair in an office setting with glass partitions and wooden flooring.

Meet, Madison Nedrig

Founder, Brand Strategist, and Creative Mind behind Nest+Branch

After nearly a decade in the industry, I left the traditional marketing world to create something more human. Nest+Branch was born from a deep belief that branding should feel like alignment, not anxiety.

I'm equal parts strategist and storyteller, with a heart for helping creative founders get clear, get confident, and build something that feels real. I believe in slow mornings, honest design, and leading with intention.

When I’m not deep in brand strategy or designing a soulful site, you’ll find me daydreaming on the patio with coffee in hand or getting lost in a Spotify playlist.

Because your brand isn’t just what you do. It’s the story you’re telling—everywhere.


At Nest+Branch, we help you shape that story with clarity, consistency, and the kind of confidence that draws the right people in. We don’t just brand your business. We help you become the brand.

Ready to root, build, and grow?

Let’s Chat!

Fill out the form and let’s start the conversation!